Audiences as Unique as Your Brand

Home Improvement shoppers and Pros consistently choose The Home Depot for everything from simple fixes to weekend projects, complete renovations and professional services, granting us a level of understanding no other retailer can match. Make our expertise your competitive advantage as you connect more meaningfully with the right shoppers at the right time.

Orange Apron Media Audiences
Orange Apron Media Audience

Go Beyond Demographics

Connect with unique audiences based on browsing behaviors, shopping habits, project interest, product engagement, brand interactions and purchase behavior to advance your brand objectives.

Customer Insights at Scale

2,300+

Store Locations

~3.5B

Annual Site Visits

~1.6B

Annual Transactions

Expand Your Reach and Scale with Precision

Get a direct line to two powerful audience solutions, Home Depot-Owned and Home Depot-Powered, each designed to meet your specific business objectives. Together, we’ll use advanced audience targeting and our rich first-party data to craft customized strategies for your brand.

Orange Apron Media Audiences

Home Depot-Owned Audiences

Reach and retain known customers, including professionals, who already shop your brand and category with reliable, relevant, high-quality audiences.

Orange Apron Media Audiences

Home Depot-Powered Audiences

Win over new customers – and grow market share – more efficiently using our scalable, qualified audiences. Amplify your strategy by pairing Home Depot-Owned audiences with Home Depot-Powered ones for additional reach.

Orange Apron Media Audiences

Engage a Wide Range of Audiences

Connect with new and emerging market segments, including Millennial, Gen Z and Spanish-speaking consumers. Through strategic partners like Univision, we’re focused on increasing your reach and enhancing your brand presence. Scale into culturally rich communities with messages that hit the mark.

Reach for More

Tap into the #1 destination for Home Improvement shoppers and put a spotlight on your brand.

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