No retailer understands home improvement shoppers like The Home Depot. At Orange Apron Media, we use those insights to help you inspire, educate and guide shoppers’ purchasing decisions at scale.
#1
Global Brand in
Home Improvement*
#1
Destination for
Home Improvement Shoppers*
2,300+
Stores Across
the U.S.
Radical Helpfulness Drives Results
Worn by The Home Depot associates every day, the Orange Apron is more than a uniform – it’s a trusted symbol that reflects our dedication to anticipating your needs, acting as true business partners, and making advertising easier while making your products more accessible and attractive to the right shoppers at the right time.
Solutions Built for the Future
We partner with brands like yours to amplify your message and transform commerce through data in impactful ways. Maximize your reach with a full-funnel journey that drives results.
The Power & Scale of The Home Depot
Support Across the Customer Journey
We’re here to help brands unleash shopper potential across every channel at every stage. We unlock insights from inspiration to purchase through a full-journey approach to measurement and insights.
Making You #1 with Shoppers
Power your advertising efforts with a host of other omnichannel, full-funnel solutions. Let our versatile platform offerings amplify your message, and our measurements and insights show you how well it’s all working.
The Home Improvement Retail Media Summit
Stay ahead in the retail media space with Orange Apron Media. Get exclusive access to Home Depot’s business strategy, home improvement and customer insights, and powerful new opportunities from C-level executives to accelerate your sales growth.
Orange Access puts you in control with a best-in-class, one-stop shop to launch and optimize campaigns that reach across channels, track performance in real time and use advanced insights to drive better results with seamless integration.
Plan
Turn your data into direction. Our advanced insights and guided campaign setup will help you build strategies that connect with ready-to-convert shoppers at every stage of their journey.
Activate
Launch digital campaigns with confidence. From display to search, social and beyond, easily activate your media buys with integrated creative technology and design tools.
Optimize
Fine-tune your advertising in real time. Our automated tools help you adjust and improve campaign performance as shoppers move from inspiration to action.
Measure
Immediately track impact with self-service reporting dashboards that show your campaign performance, actionable insights and more to maximize your results.
Careers
What’s the best place we’ve ever built? The place where we work. As part of the world’s largest home improvement retailer, Orange Apron Media offers you the chance to be part of something bigger.
Our Culture
We have the deepest and broadest treasure-trove of data on the home improvement customer. But that’s nothing without the ethos of problem-solving, sleeves-up service and know-how that our culture is built on.
Our Values
We seek to give great advice, make things easier and build your business. Your goals are our goals. We want you to succeed because your success is genuinely our success.
Get Your Apron
Be a part of the leading-edge team connecting brands to shoppers through 360°-advertising solutions that elevate awareness and increase conversion.
